Licensing
Based on our "single-source, multiple-use strategy", in addition to a distribution service business for each online game title, we are in the process of developing various other types of businesses, a key one of which is our licensing business. Through licensing agreements offering content to Internet cafe operators around the country, publishing popular books on service content for fans, character-motif goods and more, we are working to expand upon our online game distribution services, into the wider business realm.
Internet Cafes
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Click here for details http://www.gungho.jp/game/cafe/index.html |
Overseas Expansion
| We have commenced overseas expansion for our Emil Chronicle online , a title developed by GungHo. Currently, we are conducting closed β testing in South Korea and Thailand, and the service is scheduled to officially begin in 2007. We are also planning to offer service in more than 10 countries around the world. In 2007, in preparation for the Japanese launch of GungHo's second and third titles developed in-house, “Hokutonoken Online” and “Grandia Online,”, we are actively approaching overseas publishing manufacturers. |
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Characters/MD
| GungHo is developing a licensing business for character goods and mobile services, as well as published materials including books, CDs, DVDs, etc., as extensions of our varied online game content, based on our company’s single-source, multi-use strategy. As for character items, we are in the process of developing goods related to popular game characters, monster-motif items and more. We also regularly publish illustrated collections of game-playing strategies and anthologies, as well as comic books containing material relating to game titles. We have found that these items are very popular with our users. |




Credit Cards
| The GungHo Official Card, a credit card offered by GungHo featuring a character from amongst our popular online game titles, is an extremely popular item amongst our users. Under a licensing agreement with the credit card company, the card carries unique benefits and GungHo also offers an automatic renewal function that automatically settles the account when required. This extremely convenient card can be used not only in Japan but also in numerous other countries. |


The GungHo Official Card
http://www.gungho.jp/campaign/card/
We have fashioned multi-function cafes around the country (manga kissa (manga-reading room/coffee houses), Internet cafes) into official GungHo shops through licensing agreements, conducting joint promotional campaigns with them. In addition to access to free promotional items offered at the official shops, customers can also participate in GungHo-sponsored events, as well as in sales campaign for items limited to the official shops. 
